Decoding Central Banks:
How UBS Uses AI for Sentiment Alpha

  • Author:
    Geoff Robinson
  • Level: 
    Intermediate to advanced
  • Study time:
    5 minutes
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Course overview
This video examines how UBS has developed an AI-powered sentiment analysis tool to assess central bank communication tone. By quantifying whether speeches and documents are hawkish or dovish, the tool—dubbed ‘Deep Speak"—helps investment analysts make more informed macro forecasts. With central bankers now engaging on social media and through influencer interviews, the communication landscape is complex and noisy.

UBS’s model extracts clarity from ambiguity, tracking not just tone but the underlying economic indicators driving policy shifts. The piece also considers the limits of transparency and how AI can complement, but not replace, human judgment in financial markets.

What's included?

  • 1  video
  • When central banks speak in riddles, UBS’s AI listens—and translates.
  • Insights from a #1 ranked data-driven analyst

Who should watch this playlist? 

This essay is for investment analysts, portfolio managers, macro strategists, and financial researchers interested in how AI is transforming the analysis of central bank communication. If you track interest rates, build macro models, or want an edge in forecasting central bank moves, this deep dive into UBS’s AI sentiment tool is essential reading.

Why TheInvestmentAnalyst.com?

We are the only training house that is able to bring top-ranked analyst experience into your classroom. We buck the trend. Most training businesses recruit junior ex-bankers to become their trainer. Our instructors cut their teeth teaching and then gain senior experience with investment banks.

We believe, you could not be in better hands.

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Geoff Robinson
FCA FMVA MFM

Thought leader, instructor, writer, financial influencer, Former UBS Managing Director and 8x #1 ranked analysts EMEA Institutional Investor Survey
ABOUT Geoff
Geoff has had a varied career. He was a Managing Director within UBS Equity Research, leading their Global Fundamental Analytics franchise. During this time, he was #1, ranked 9x in the EMEA Institutional Investor Survey. Before UBS, he was a material equity investor and LBO co-investor in two market exited training consultancies. Geoff has a passion for learning and is well-known for his ability to break down complex subject matter and distil it to an audience in a digestible and engaging manner. He brings this passion to TheInvestmentAnalyst.com. 
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