Capturing the value of intangibles

  • Author:
    Geoff Robinson
  • Level: 
    All levels
  • Study time:
    2-3 hours
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Course overview
"Capturing the Value of Intangibles" is an insightful video playlist designed for analysts who aim to deepen their understanding of the increasingly vital role of intangible assets in corporate valuation. As the modern economy shifts more towards knowledge and service-based industries, traditional valuation models often fall short in accurately capturing the true worth of assets like intellectual property, brand value, and human capital.

This playlist covers a range of topics, from the basics of identifying and categorizing intangible assets, to advanced techniques for integrating them into financial analysis and valuation frameworks. Each video is structured to cater to both beginners and seasoned professionals, offering practical insights, historical context, and real-world examples. This series is an essential tool for anyone looking to stay ahead in a rapidly evolving financial landscape, where the intangible often holds the key to tangible success.

This playlist is part of our Premium Plus subscription platform.

What's included?

  • 15 videos
  • Get clearer analytical insights into intangible heavy business models
  • Insights from a #1 ranked data-driven analyst

Who should watch this playlist? 

The "Capturing the Value of Intangibles" playlist is particularly valuable for investment analysts, financial professionals, business students, and entrepreneurs. It's an essential resource for those involved in company valuation, including equity researchers and M&A specialists. Additionally, seasoned investors and business owners will benefit from its insights into leveraging intangible assets in the current economic landscape. The series offers a comprehensive view, making it suitable for both beginners and experienced professionals in the finance and business sectors.


 We are the only training house that is able to bring top-ranked analyst experience into your classroom. We buck the trend. Most training businesses recruit junior ex-bankers to become their trainer. Our instructors cut their teeth teaching and then gain senior experience with investment banks.

We believe, you could not be in better hands.

Geoff Robinson

Thought leader, instructor, writer, financial influencer, Former UBS Managing Director and 8x #1 ranked analysts EMEA Institutional Investor Survey
Geoff has had a varied career. He was a Managing Director within UBS Equity Research, leading their Global Fundamental Analytics franchise. During this time, he was #1, ranked 8x in the EMEA Institutional Investor Survey. Before UBS, he was a material equity investor and LBO co-investor in two market exited training consultancies. Geoff has a passion for learning and is well-known for his ability to break down complex subject matter and distil it to an audience in a digestible and engaging manner. He brings this passion to 
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Ryan Sterling

Thought leader, AI instructor, , financial influencer, 
Meet Ryan, our AI avatar at, a fusion of tech and human expertise. Crafted by Colossyan and mentored by our founder Geoff Robinson, Ryan embodies decades of experience. With Geoff's UBS background and 25+ years of teaching, Ryan delivers clear, engaging insights on digital assets. Fluent in 70+ languages, he breaks barriers for a global audience, offering expert guidance in the digital asset world.